3 Tips To Make Your WordPress Site Rank Better On Google

ADA COMPLIANCE

You may be thinking that ADA Compliance laws only cover brick-and-mortar companies or getting around town and you’d be correct. While there aren’t hard-and-fast laws governing ADA compliance for the web, there are guidelines for ADA compliance.

Using a plugin such as UserWay provides WordPress sites with the option for the visually impaired and hearing impaired to find and navigate your site more easily. Often the free version provides a website with all the compliance necessary. Learn more about the free versus full-compliance option here: https://userway.org/compare.

Once the plugin is activated, work with your web developer to go through the site and make the changes necessary for compliance.

ORGANIC SEARCH ENGINE OPTIMIZATION FOR ALL YOUR WEBSITE'S PAGES.

Key words, phrases, and industry catchphrases are critical to good Organic SEO. Every WordPress site has sections for meta tags, header tags, and titles that, properly completed, will increase search engine visibility. Using a plugin such as Yoast is an excellent start. Working with your web developer to find the proper key words and phrases, is the next step because often the “insider” company language doesn’t translate to what people are searching for on the web. Find out more about SEO at https://yoast.com

UPDATE WORDPRESS THEMES AND PLUGINS

All WordPress websites use a theme to give the site its basic structure and navigational layout. The theme is then customized to your specifications. Third-party plugins for forms, events, calendars and more are available for free or paid use. The independent developers of these themes and plugins update them on a regular basis. It’s important to check your site’s Dashboard monthly and update the plugins. Some will require additional work to keep the theme and customizations working smoothly. Your web developer can assist with this.

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